For breweries · cideries · wineries · meaderies · taprooms

One website runs the whole room. AI can read all of it.

Your taplist, reservations, tickets, club and stays run in one system. No four subscriptions that disagree with each other and take a cut of every sale. And when someone asks ChatGPT, Perplexity or Google where to drink, your site can be the answer.

See what AI says about you — free What the platform does

ChatGPT · what your customers ask

Illustrative demo answer

The honest version: for hard “near me” searches, Google’s map still rules. AI answers win the research questions (“best…”, “where should we…”). We build for both, and we’ll show you exactly which queries you’re invisible on.

45%

of consumers used AI to find a local business in the past year, up from 6% the year before

63%

of people who use AI for recommendations already trust what it tells them about local businesses

0 JS

the main AI crawlers (ChatGPT’s, Perplexity’s) run no JavaScript. If your menu and events load with scripts, they can’t see them

Sources: BrightLocal Local Consumer Review Survey 2026 · Vercel AI-crawler analysis (500M+ fetches)

How it works

Audit. Fix. Get cited.

01 · The audit

See where you’re invisible

We run your brand through ChatGPT, Gemini, Claude, and Perplexity on the 8–10 questions a local drinker actually asks, and show you who gets recommended instead. One-page scorecard, three fixes.

Free · ~20 min to run

02 · The fix

Fixed on the site you have

We make your pages readable to AI, add the structured data, and rewrite the parts around the questions people actually ask, on your current site. No full rebuild unless the audit shows it can’t get there.

03 · The proof

Watch the citations move

Monthly report: which AI answers now mention you, which still don’t, and what we’re fixing next. Before and after, in writing, not vibes. How we measure it →

What actually gets you read

The 2026 technical bar, sold honestly.

Plenty of vendors sell magic words. We sell the things the evidence supports, and we’ll tell you plainly which buzzwords don’t matter.

Included: Server-rendered pages. The foundation: AI crawlers read raw HTML only, so your content has to be in it.
Included: Accessibility to WCAG 2.2 AA. Wineries and breweries are actively being sued over inaccessible sites. This keeps you defensible instead of the easy target, no gimmick overlay widgets.
Included: Speed budgets that pass Google’s bar. Hospitality sites are often among the slowest on the web. Yours won’t be.
Included: The age gate, done right. Many producers’ age gates block search engines, AI, and screen readers all at once. Ours doesn’t.
Partial, with caveats: Schema markup. We do it fully, but as machine-readable identity. The testing so far shows it doesn’t buy AI citations by itself. Anyone telling you otherwise is selling.

Straight talk: we’re new

Founding clients lock their rate for good.

We don’t have client logos to show yet, and we’re not going to fake some. So we’re taking on a handful of founding clients first. You get a rate that’s locked in writing and never moves, and in return you’re the early proof we can point to once you’re winning. Either way the audit is free, so there’s no risk in finding out where you stand.

Read who’s behind Stave →

The part nobody puts in writing

You’re probably paying four companies to do this badly.

Five bills, five logins, and none of them agree about what is in stock. Here is the stack we find in almost every tasting room we audit.

A website builder plus a theme, and a plugin or two
A reservations platform per cover, or a flat monthly
A ticketing platform plus a fee on every ticket you sell
A store or club platform plus a percentage of every bottle
Your evening reconciling the ones that disagree

Add yours up before you read the next bit. Bring the invoices to the audit call and we will do the arithmetic with you, including the case where the answer is that you should keep what you have.

Pricing: public, honest, no “call for a quote”

Start free. Pay to fix what the audit finds.

The auditFreeNo card, no obligationSee exactly where you stand

What ChatGPT, Gemini, Claude, and Perplexity say when people ask
Who gets recommended instead of you, with screenshots
A one-page scorecard and the three fixes that matter most

Where most startFixfrom $1,500one-time · scoped by your auditGet read on the site you have

We implement the audit’s fixes on your current site
Structured data and a tuned Google Business Profile
Key pages rewritten around the questions people ask
The off-site signals AI actually pulls from
One honest flat price from the audit, no surprise scope

Watch$249/momonth-to-monthStay in the answers

Monthly re-check across all four AI engines
A citation report: what names you, what still doesn’t
Ongoing fixes as the answers shift
Cancel anytime, your data exports

Buildfrom $6,500custom design · then $149/mo hostingA site made only for you

Designed from your brand, not a template with your logo on it
Every page AI-readable and WCAG 2.2 AA from day one
Menus, events, tickets, reservations, stays, club — wired in
Your POS, Untappd, and shipping partners connected
No cut of your sales, ever

Start with a free audit

Every build runs on the Stave platform, so the menu board, ticketing, reservations, stays, and club come included rather than as four more subscriptions. We take no percentage of your sales and there is no setup fee on top. · how we measure citations

FAQ

The honest answers

What is AI search optimization for a taproom or winery?

It's tuning your site so the tools people now ask (ChatGPT, Perplexity, Claude, Google's AI) can read it and name you when they answer. That means pages they can read top to bottom, written around the questions people actually ask, plus the off-site signals they pull from. Regular SEO gets you into the list of links. This gets you into the answer itself.

Does schema markup get me cited by ChatGPT?

Not on its own. We add full schema because it's honest machine-readable identity, but the testing so far shows it doesn't buy AI citations by itself. Anyone selling schema as a magic switch is overselling. What moves citations is readable content plus the reviews, lists, and profiles AI actually quotes.

Isn't Google Maps still where people find a place to drink?

For a hard “near me” search with a map, yes, Google still rules, and we tune your Google Business Profile for exactly that. AI wins the research questions: “best hazy near me,” “where should we go for a date.” We build for both and show you which queries you're invisible on.

What does the free AI visibility audit include?

We run your brand through ChatGPT, Gemini, Claude, and Perplexity on the 8 to 10 questions a local drinker actually asks, and show you who gets recommended instead of you, with screenshots. You get a one-page scorecard and three fixes. It takes us about 20 minutes to run and costs nothing; the walkthrough with you, if you want one, is another 20.

We pass our own audit

This site is exhibit A

With no client work to show yet, the honest proof is the site you’re on. It’s held to the exact bar we sell.

✓
Server-rendered, readable with no JavaScript. Fetch any page here with a plain no-JS crawler and everything you’re reading is in the raw HTML: nav, pricing, FAQs, and every CTA. That’s the test AI crawlers run.
✓
Accessible by design, to WCAG 2.2 AA. The same standard the ADA lawsuits are measured against. Read the accessibility statement.
✓
Fast on a phone with two bars. Self-hosted fonts, no render-blocking scripts, Core Web Vitals kept in budget, not a 6 MB autoplay hero.

The first step is free

Find out what AI says about you. Today.

We spend about 20 minutes running the real audit, with screenshots of who gets recommended instead of you. Then, if you want, a 20-minute walkthrough over a screen share or on-site if you’re nearby. If your setup is already winning, we’ll tell you to keep it.

Get my free AI visibility audit